1. Facebook is a great way to keep in touch with friends and family all over the world.
2. With Facebook, you can share photos, videos, and thoughts with people you know, and reconnect with old friends.
3. Facebook is also a great way to keep up with current events, and get news from a variety of sources.
4. You can join groups on Facebook to discuss a variety of topics, or join conversations on public pages.
Facebook has several unique characteristics that bring value to its users:
1. Facebook has a large established user base
2. Facebook users and Facebook business pages have ample content creation opportunities, with Facebook posts supporting content types ranging from videos and photos to live video
3. Facebook business pages offer an opportunity to create a brand footprint on an established marketing channel
4. Facebook offers advertising tools for creating ads and sponsoring existing posts
